Eurobank was looking for a ticketing provider regarding an upcoming corporate internal event that would be based on a private list of invitation only attendees. ComeTogether had been working with Eurobank for more than a year to support their eCommerce payment provider requirements.

In addition to ticketing, Eurobank wanted to develop a Non-Fungible Token (NFT) to celebrate the event that would be a digital representation of a statue that is awarded to children of employees based on their exceptional academic achievements. This digital 3D model was available to all students and their parents, to mint as an NFT in order to retain a digital collectible in addition to their physical award.

“We collaborated with ComeTogether on our corporate event. Our aim was to utilize new technologies to provide our guests with a seamless, unique, and engaging experience. ComeTogether’s approach, ideas, and solution were innovative and fresh, aligning with the Eurobank’s vision,” shared Maria Tachataki, Head of Employee Technology & Internal Communication at Eurobank.

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IQ Magazine has released their 2024 ticketing report and ComeTogether is featured!

The yearly publication highlights different ticketing activities by country and ComeTogether is once again featured in the discussion about Greece. Claudia Bacco, CMO shared ““Our solutions allow event organisers to decide whether or not resale is permitted and set parameters for pricing levels.”  As ticket resale continues to allow for the possibility of fraudulent tickets and over-inflated pricing these are key functionalities. ComeTogether provides ‘safe’ ticket resale.

Learn more about the Greek ticketing market in IQ Magazine

A live event ticket isn’t just a way to gain access to an event. It can also open many new doors for live event organizers to increase opportunities for revenue.

Check out the newsletter to learn about the following topics in more detail:

• Digital (NFT) collectible tickets: Everyone has collected ticket stubs from their favorite concerts or other live events at some point in their lives, but what happens with digital tickets?
• Digital collectible tickets as a marketing tool: Viral (community) marketing can occur when ticket purchasers share their digital collectibles on social media
• Rewarding fan loyalty: Based on Audience Insights, it’s possible to develop programs to reward or make targeted offers to loyal fans. 
• Cross-selling/Up-selling of physical and digital products and experiences: NFT tickets are the basis for enhancing the event experience for attendees and driving additional revenue opportunities for event organizers

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

ComeTogether is thrilled to be covered in Forbes following our discussion with capital.gr about our solution. Having sold more than 300,000 tickets for more than 1,000 events we continue to expand our focus beyond music and music festivals to sports events and other geographies, with the UAE as our next step.

Helping event organizers stop ticket fraud and scalping, while unlocking new secondary market revenue is at the core of our solution. Additionally, we help them boost their revenue, fan engagement and organic marketing, through NFT collectibles in conjunction with sponsors, as well as cross-selling of physical and digital experiences and products.

Learn more about the interview in Forbes

In this insightful interview, Lazaros Penteridis, co-founder and CEO of ComeTogether, discusses the innovative approaches his company brings to the online ticketing sector.

Learn how ComeTogether maximizes revenue for event organizers and enhances the audience experience through three key pillars: controlling the secondary ticket market, introducing digital collectible tickets as NFTs, and offering cross-selling opportunities.

Discover how dynamic QR codes and other technologies are transforming the ticketing landscape. Explore ComeTogether’s journey and future plans for global expansion.

ComeTogether has been historically known for its work in the music live events industry – from festivals to concerts to NFT collectibles developed with artists. The company has now moved beyond music into other industries – sports, performing arts, business conferences, museums and art galleries.

The basic portfolio of ComeTogether functionality can be applied to all markets, although the specific combination of solutions could vary across the different industry verticals. Let’s consider how market specific applications would be tailored to the organizers/attendees of these events in support of current industry challenges.

Sports: Ticket fraud and scalping are a growing challenge for sports events. Who can forget the UEFA and the French football federation fiasco in 2022 where there were an estimated 2,800 fake tickets. Unfortunately, this continues to become a more prevalent challenge across popular sports matches globally. Another topic is the management of season tickets to ensure that tickets have the opportunity to be used if the holder can’t attend, so the stadium isn’t filled with empty seats. Blockchain is a perfect solution.

Performing arts: The performing arts are also plagued by the challenges of ticket resale fraud, exorbitant pricing and season ticket attendance. NYTix recently published an article discussing the ticket fraud and resale challenges existing on Broadway. Digital ticketing based on a Blockchain infrastructure will go a long way to help ensure that ticket resale is managed in a legitimate way. In the resale scenario many tickets are resold with inaccurate seating location descriptions. 3D seating provided by ComeTogether ensures an accurate depiction of where the seat is located before a purchase takes place.

Business conferences: Business conferences may not suffer from ticket fraud and resale challenges, but they have their set of topics that need to be addressed. One is proof of attendance. As business professionals attend different conferences it can be important for them to prove their attendance as a confirmation of training. 

NFTs are also a great way to share content from business conferences. With NFT-gated content it’s easy to control who is allowed access to what contact without having to distribute cumbersome logins that users can ultimately misplace. 

Museums and art galleries: Museums (and Art Galleries) also fall prey to ticket resale fraud in some of the larger hard to gain entry ticket museums. With any resale sites that provide tickets from many different venues the buyer must beware if these are legitimate resales and if the pricing is not over-inflated.

Enabling ticket sale and resale directly from a museum’s website protects against ticket fraud and enables the museum to control the resale pricing levels. ComeTogether offers white label solutions that enable tickets to be sold and resold directly from the website of the museum or art gallery with their own branding.Digital collectibles are a way to provide a treasured memory after attending one of these venues. As we’ve moved to a more digital world the opportunity to have physical keepsakes has declined in some instances. Digital keepsakes – collectibles – provide the opportunity to continue to offer attendees something to ‘take home’ from their visit.

Check out the portfolio of ComeTogether solutions available across these industry verticals

Check out current events across these industry verticals

The power of knowing your customer well can never be underestimated. Or in the case of a live event, more specifically your attendees. Building future marketing programs based on the analysis of today’s buyers will help event organizers to provide a solution better aligned with their attendees and their buying personas.

Of course, the solution being provided is a live event. But this is only the simple starting point to craft something aligned with your attendees’ desired overall experience and purchasing patterns. Let’s consider how this could work with advanced digital or NFT ticketing solutions?

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

Ticketing is where it all begins with any live event. The first impression of the event to come, the excitement of making the purchase and knowing you’re going to see something amazing.

Today’s digital ticketing solutions are the starting point to enhance the customer experience for your next event, but you don’t need to jump straight to new technologies such as NFT ticketing. There are still many enhancements digital tickets can provide to catch the attention of your attendees. Let’s begin with the buying process.

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

Music NFTs have been increasingly in the news over the last few years with big name performers releasing their own NFT collections, music tracks via NFT and NFTs with utility that allow the purchasers access to content or the ability to connect directly with artists. It’s not only important to consider the implications to the fans, but also the financial and brand implications to the artists.

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

NFTs and Cryptocurrency are two topics that have been used in the media in a way that can bring confusion to the reader if they are not already familiar with these terms. They both function on blockchain and are a digital assets. This is where the similarity stops and the differences begin.

Learn more about this comparison along with the process to buy and safeguard NFTs, Tips for deciding what to buy and some caution about taxation.

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.