ComeTogether CEO, Lazaros Penteridis, recently had the opportunity to speak with Naftemporiki TV to share the keys to transforming live events.

The discussion was focused on the use of blockchain technology and NFTs to accomplish these goals. We help event organizers boost revenue across their ticket, sponsorship and product sales, all while supercharging fan engagement and preventing ticket fraud and scalping.

With over 500,000 tickets sold to date in Greece, the UK, Australia, Germany, and Spain, there are a lot of lessons learned and best practices to share. Don’t miss Lazaros’s insights on the future of event ticketing!

Learn more about the interview (Greek language) on Naftemporiki TV

ComeTogether spoke with Makthes.gr to discuss the challenges we address related to ticket fraud in live events. We’ve made a lot of progress since this interview expanding our customer base and the number of events supported. Check out the updates on the home page as these numbers continue to rise. Our ‘passion for technology’ underlies all that we do to protect fans and open new doors for revenue opportunities for event organizers.

Learn more about the interview (Greek language) at Makthes.gr

A live event ticket isn’t just a way to gain access to an event. It can also open many new doors for live event organizers to increase opportunities for revenue.

Check out the newsletter to learn about the following topics in more detail:

• Digital (NFT) collectible tickets: Everyone has collected ticket stubs from their favorite concerts or other live events at some point in their lives, but what happens with digital tickets?
• Digital collectible tickets as a marketing tool: Viral (community) marketing can occur when ticket purchasers share their digital collectibles on social media
• Rewarding fan loyalty: Based on Audience Insights, it’s possible to develop programs to reward or make targeted offers to loyal fans. 
• Cross-selling/Up-selling of physical and digital products and experiences: NFT tickets are the basis for enhancing the event experience for attendees and driving additional revenue opportunities for event organizers

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

The power of knowing your customer well can never be underestimated. Or in the case of a live event, more specifically your attendees. Building future marketing programs based on the analysis of today’s buyers will help event organizers to provide a solution better aligned with their attendees and their buying personas.

Of course, the solution being provided is a live event. But this is only the simple starting point to craft something aligned with your attendees’ desired overall experience and purchasing patterns. Let’s consider how this could work with advanced digital or NFT ticketing solutions?

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

Ticketing is where it all begins with any live event. The first impression of the event to come, the excitement of making the purchase and knowing you’re going to see something amazing.

Today’s digital ticketing solutions are the starting point to enhance the customer experience for your next event, but you don’t need to jump straight to new technologies such as NFT ticketing. There are still many enhancements digital tickets can provide to catch the attention of your attendees. Let’s begin with the buying process.

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

Music NFTs have been increasingly in the news over the last few years with big name performers releasing their own NFT collections, music tracks via NFT and NFTs with utility that allow the purchasers access to content or the ability to connect directly with artists. It’s not only important to consider the implications to the fans, but also the financial and brand implications to the artists.

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

NFTs and Cryptocurrency are two topics that have been used in the media in a way that can bring confusion to the reader if they are not already familiar with these terms. They both function on blockchain and are a digital assets. This is where the similarity stops and the differences begin.

Learn more about this comparison along with the process to buy and safeguard NFTs, Tips for deciding what to buy and some caution about taxation.

Read the entire discussion on LinkedIn and don’t forgot to sign up to receive notifications of new issues directly through your LinkedIn feed.

Working with cutting edge technologies is really exciting on one hand, but can also be really challenging when you’re marketing a product that you also have to educate your customers about. Being able to tell our story to startuppergr is a great way to help get the word out about Blockchain and NFTs for live events.

Read the full interview in greek

ComeTogether is thrilled to be included in the latest issue of IQ Magazine. Audience insights are important on many levels – not only to help develop targeted marketing strategies for future events, but also to know who specifically attended the current event if needed for today’s health concerns.ComeTogether couldn’t be more proud, having two of our founders mentioned in Forbes. We already knew they were awesome, but it’s great validation that our industry thinks so too! Looking forward to many more successes from our team.

Read the full article in Greek.

ComeTogether is thrilled to be included in the latest issue of IQ Magazine. Audience insights are important on many levels – not only to help develop targeted marketing strategies for future events, but also to know who specifically attended the current event if needed for today’s health concerns.

Read the full article