Hawk has always been interested in technology and bringing new ideas to the way he shares his music. He wanted to be the first to bring NFTs to music in Greece. In addition, to bringing new technology as an NFT innovator, Hawk wanted to engage with his fans in a new way by creating an exclusive experience via the NFT offer. The owners of these NFTs not only got a special experience during the initial sale, but are also part of a select community for the future.

Performing artists and live event organizers are looking for ways to increase fan engagement, reward loyal fans and to monetize their fan base. NFTs provide solutions to these challenges. ComeTogether’s NFT solutions provided via UniqTogether include collectibles provided with ticketing or stand-alone.

The Kollectiva NFT collection, consisted of a limited number of 3D NFTs designed by 3D artist KELLOGGS. The execution and development of the NFT project, was done by Hawk and Jo Lids as the project manager, along with the artistic touches from Greg Nerantzakis, as the art director. The owner of each NFT, got exclusive access and received Hawk’s new music track, “Elefantas” from the “LIBERTA” album. KOLLECTIVA GANG NFT owners, also acquired the “Libertarian Role” in the Discord community of the artist. This came with the following unique privileges: Early updates and exclusive access to announcements, giveaways, invitations, tickets, appearances, merchandise and meet ups with the artist.

NFT sales exceed expectations by 20% and the Discord channel experienced accelerated growth with the start of the program.

“The purpose of KOLLECTIVA is to unite people who share the same artistic vision. Humanity’s greatest achievements always come through cooperation and respect for the uniqueness of each one. If we assume that all of us are pieces of a puzzle, KOLLECTIVA is the hand that puts all these pieces together and the result is creation. Join the movement!” said Hawk Greco.

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O Hawk έδειχνε πάντα το ενδιαφέρον του για την τεχνολογία. Όπως προαναφέρθηκε στην βιογραφία του, ήταν ο πρώτος καλλιτέχνης που έφερε το Spotify στην Ελλάδα και τώρα έγινε ο πρώτος που κυκλοφόρησε μουσικό κομμάτι του, αποκλειστικά ως NFT. Ήθελε να ανακαλύψει έναν νέο τρόπο αλληλεπίδρασης με το κοινό του και να δημιουργήσει μια αποκλειστική εμπειρία για όσους συμμετείχαν στο project του. Ο στόχος ήταν πως, πέρα από την αποκλειστική πρόσβαση στο μουσικό κομμάτι, οι κάτοχοι των NFT να γίνουν μέλη μιας ξεχωριστής κοινότητας του καλλιτέχνη, για την οποία έχει πολλά σχέδια στο μέλλον.

Οι  καλλιτέχνες και οι διοργανωτές εκδηλώσεων ψάχνουν νέους τρόπους  για να αυξήσουν την αλληλεπίδραση με το κοινό, να επιβραβεύσουν τους πιστούς fans και να δημιουργήσουν νέες πηγές εισοδήματος. Τα NFTs δίνουν την λύση σε αυτό το πρόβλημα. Οι λύσεις NFT της ComeTogether παρέχονται μέσω του UniqTogether και περιλαμβάνουν ψηφιακά συλλεκτικά που κυκλοφορούν σε συνδυασμό με κάποιο εισιτήριο ή ανεξάρτητα. 

H συλλογή NFT “Kollectiva”, αποτελείται από ένα περιορισμένο αριθμό 3D NFTs σχεδιασμένα απο τον 3D artist KELLOGGS. Η ανάπτυξη και η εκτέλεση του NFT project, έγινε από τους Hawk και Jo Lids ως project manager, μαζί με τις καλλιτεχνικές πινελιές του Greg Nerantzakis, ως art director. Κάθε κάτοχος NFT, έλαβε αποκλειστικά στη κατοχή του το νέο κομμάτι του Hawk με τίτλο “Elefantas” από το album “LIBERTA”. Όπως ακριβώς ισχύει και για τον κάτοχο ενός CD, δεν υπάρχουν συνδρομές streaming και το μουσικό κομμάτι “Elefantas” είναι για πάντα δικό τους, δίνοντας σε όλους τους κατόχους τη δυνατότητα να το ακούσουν, να το πουλήσουν ή να το κάνουν δώρο.

Οι πωλήσεις των NFTs ξεπέρασαν τις προσδοκίες κατά 20% και το Discord κανάλι γνώρισε ραγδαία ανάπτυξη με την έναρξη του project.

«Η  KOLLECTIVA έχει ως σκοπό να ενώσει ανθρώπους με όραμα στον καλλιτεχνικό χώρο κάτω από την ίδια στέγη. Τα μεγαλύτερα επιτεύγματα της ανθρωπότητας έρχονται πάντα μέσα από την συνεργασία και τον σεβασμό στην μοναδικότητα του καθενός. Αν υποθέσουμε ότι όλοι είμαστε κομμάτια σ ‘ένα παζλ η KOLLECTIVA είναι το χέρι που ενώνει όλα αυτά τα κομμάτια μαζί με αποτέλεσμα την δημιουργία.!». – Hawk Greco.

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ComeTogether today announced its latest strategic partnership with Sportive Ways aimed at  bringing blockchain technology for ticketing, NFT collectibles and NFT fan club memberships to sports entities.

ComeTogether will work with Sportive Ways to promote the concept of NFTs in the world of sports. Non-Fungible Tokens (NFTs) enable sports teams to develop new revenue streams, increase fan engagement and create an ongoing royalty revenue stream. NFT ticketing can also be included in the solution to combine the topics of attendee management, fan engagement and secondary market control in a move that will solve several of the average fan’s pain points when attending sports events.

What is an NFT? An NFT provides digital ownership of assets. Created through blockchain, they are similar to a cryptocurrency. For collectors, an NFT is a digital representation of collectibles that entails uniqueness or digital scarcity.

SportiveWays has always taken a keen interest in suggesting modern solutions/services to the vast network of sports properties they work with and helping them to launch them when the time is right.

“Fan club NFTs are the next step in closer engagement to fans for all live events, rewarding their loyalty to favorite sports clubs and players,” said Lazaros Penteridis, CEO, ComeTogether.

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Michalis Karagounis presents his new song entitled “Ksero Ti Thelei”. In collaboration with Chris Karr and Jo Lids for the music production, they are preparing for a strong comeback with this new release through Solid Grace Music.

“Kserw Ti Thelei” comes to life with the sensual and kinky tones created with the innovative style of the directing team of Bodega Visuals. In addition, Solid Grace Music is collaborating with Sugarfree to promote this campaign on TikTok and Instagram with the colors of this summer. Specifically, they created a community of influencers that became part of the song as well as the new Sugarfree collection in a way that can only be described as organic!

The campaign doesn’t stop here. In collaboration with artist Danny Hades, a collection of 6 unique 3D NFTs was created under the name “The Sphynx Society”. “The NFTs are available via the UniqTogether Marketplace. UniqTogether offers NFT solutions for the music industry that include fanclub NFTs, NFT collectibles and NFT ticketing solutions.” Apart from unique designs of the Sphynx cat, the utility also includes a percentage of the song’s revenue back to their owners. Notably, one of the NFT’s is owned by Chris Kogias, a Greek influencer that represented Greece as one of the top influencers of Greece in the Eurovision of 2022.

This is only the beginning, as Solid Grace aims to define new methods of interaction and promotion of music through the use of innovative contracts and technologies. Finally, “Ksero Ti Thelei” by Michalis Karagounis, Chris Karr, Jo Lids, has been released in all digital music stores on Monday, May 16th.

ComeTogether CEO and Co-Founder had the opportunity to sit down “virtually’ with Sid Deshmukh of Sportsy for his Let’s Talk Sports Tech program. It was great to have the opportunity to discuss the current state of technology use in the world of sports and how NFT solutions can play a role in helping them achieve their goals.

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UniqTogether is a portfolio of NFT solutions to support live event revenue streams post event while building ongoing fan engagement

ComeTogether announced today a new addition to its family of apps – UniqTogether NFT Collectibles. Non-Fungible Tokens (NFTs) enable event organizers to develop new revenue streams, increase fan engagement and create an ongoing royalty revenue stream long after the event has taken place. Live events of any kind can benefit from NFT solutions – from music and sports to business and culture.

What is an NFT? An NFT provides digital ownership of assets. Created through blockchain, they are similar to a cryptocurrency. For collectors, an NFT is a digital representation of collectibles that entails uniqueness or digital scarcity. A football trading card is a great example to consider. The owner of the NFT would not possess the physical card. Their token represents their ownership (or partial ownership) of the item and entitles them to sell and profit from this card.

The new portfolio includes collectibles, event memories and fan clubs all as NFTs. Fan clubs can be developed for artists or sports properties to engage more closely with their fans or event organizers to provide added to value to their attendees. The utility of fan club NFTs can include blockchain ticketing, specialized pricing, membership perks and exclusive content. Learn more about our NFT portfolio here.

“Fan club NFTs are the next step in closer engagement to fans for all live events, rewarding their loyalty to favorite performing artists and sports players,” said Lazaros Penteridis, CEO, ComeTogether.

ComeTogether realizes that not everyone is a crypto-native, so we make it easy for everyone to buy/sell through our NFT marketplace. In addition to being able to trade in cryptocurrency (ETH), we also support fiat (Euro, USD, etc) currencies. In addition, we do not charge any Ethereum (gas) fees when issuing, redeeming and exchanging NFTs.

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Co-founder and CEO of ComeTogether, Lazaros Penteridis, recently participated in the Visa Innovation Program Fireside Chat: NFTs – The Next Frontier of Digital Commerce explaining the benefits of NFTs both for businesses and individuals.

He discussed how ComeTogether uses this technology. The right way to get educated. The impact of blockchain on the environment, how the big companies are keeping pace with web3 and many more.

In addition to Lazaros, the chat participants represented a wide range of views from different parts of the NFT ecosystem – Nikola Plecas – Visa’s Crypto Lead for Europe, Stoyan Angelov – co-founder of Fragmint, Veselina Markova – Fintech Lead, Eleven Ventures and John Kraski – Director, Strategic Partnerships, NFT Genius.

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Working with cutting edge technologies is really exciting on one hand, but can also be really challenging when you’re marketing a product that you also have to educate your customers about. Being able to tell our story to startuppergr is a great way to help get the word out about Blockchain and NFTs for live events.

Read the full interview in greek

Another big thank you to IQ Magazine for including our BackTogether App in the current issue addressing the lessons learned from the pandemic.

Read the full article here

ComeTogether is thrilled to be included in the latest issue of IQ Magazine. Audience insights are important on many levels – not only to help develop targeted marketing strategies for future events, but also to know who specifically attended the current event if needed for today’s health concerns.ComeTogether couldn’t be more proud, having two of our founders mentioned in Forbes. We already knew they were awesome, but it’s great validation that our industry thinks so too! Looking forward to many more successes from our team.

Read the full article in Greek.